Weird History Food is gonna make you nostalgic for some discontinued foods that we'd all want back. The food and beverage industry is a tricky one. For something that's so essential to human life - eating and drinking - it's still difficult to create and market a successful product. That's to be expected. Eating and drinking are highly personal acts, and creating a product that appeals to millions of people takes exhaustive work. Occasionally, some companies beat the odds and introduce an edible or potable that connects with the public. It's more likely, however, that such products will fail, even with the expertise and marketing budget of a multinational corporation.